OctaVertex Media

OctaVertex Media

Vertex CRM — Pipeline Truth for Agencies That Live on WhatsApp

Agencies do not fail for lack of a CRM — they fail because the pipeline, the WhatsApp thread, and the retainer live in three places. Vertex CRM is the system we built for that team: pipelines, inbox, contacts, and multi-org boundaries. Live at vertexcrm.in.

Client

Vertex CRM

Industry

B2B SaaS

Services

SaaS Platform Engineering
WhatsApp Inbox (AiSensy / Meta)
Multi-Org Architecture
India GTM & Pricing

Live Product

Visit Live Site

How they reached us

We kept seeing the same wreckage on client calls: a Google Sheet for deals, AiSensy for WhatsApp, and a founder who was the only person who knew which retainer was actually at risk. Vertex CRM started as our own answer to that — a product we would run, then offer to agencies and B2B teams in India who wanted clarity without buying an enterprise suite they would abandon in six months.

The challenge

Indian agency sales is WhatsApp-first and multi-entity. Generic CRMs treat WhatsApp as a plugin and multi-org as an enterprise upsell. Teams either over-buy and never adopt, or they stay in sheets until a quarter slips.

Our solution

We engineered a focused CRM: accounts, contacts, leads, opportunities, tasks, and a multichannel Inbox that talks to AiSensy or Meta Cloud API. Roles and MFA sit on the same objects as the pipeline. Pricing is published in INR — Starter, Growth, Enterprise — with seats, organisations, and implementation as honest line items, plus a quote path for finance. OutReachCRM later extended the same family for outbound sequences.

What the platform delivers

Live product site and pricing at vertexcrm.in

WhatsApp Inbox designed as a seller workspace, not a bolt-on widget

Multi-org boundaries for agency groups without login chaos

INR packaging finance can actually take to a CFO conversation

Same object model later reused for OutReachCRM outbound

Planning something similar?

Discuss a project like Vertex CRM

The site

Pages from the live property.

Captured at a desktop viewport from vertexcrm.in — the interface buyers and operators actually use.

01 / 03

Product thesis

The marketing site states the job in one line: pipeline truth for agencies, not another abandoned suite.

vertexcrm.in
Vertex CRM — Product thesis

02 / 03

Product scope

Accounts, contacts, inbox, and integrations are documented for diligence — including Meta App Review.

vertexcrm.in
Vertex CRM — Product scope

03 / 03

India pricing

INR starter / growth / enterprise packaging with seats, orgs, and implementation as first-class lines.

vertexcrm.in
Vertex CRM — India pricing

More Case Studies

CocoDaily — Coconut Water Subscriptions for Pune
Food & D2C

CocoDaily — Coconut Water Subscriptions for Pune

We researched, planned and developed a coconut-products storefront built around repeat delivery: shoppers can compare pack sizes, choose a coconut water subscription, and check Pune delivery details before booking.

Read Case Study
VertexPOS — A Connected Restaurant Service Flow
Hospitality Tech

VertexPOS — A Connected Restaurant Service Flow

We researched, planned and developed VertexPOS, an invitation-only restaurant POS beta that connects counter, captain and table ordering with kitchen status, settlement records and daily reports.

Read Case Study
HealthyOme — A Full Cloud Kitchen OS for a Meal Subscription Brand
Food & Health Tech

HealthyOme — A Full Cloud Kitchen OS for a Meal Subscription Brand

HealthyOme was selling dietitian-designed meals over WhatsApp and phone calls. We engineered a complete cloud kitchen operating system — shop, subscriptions, payments, kitchen ops, and growth automation — now live at healthyome.in.

Read Case Study