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Performance marketing & PPC

Performance marketing & PPC

Paid media tied to CAC, signup, and checkout—not reporting impressions while the bank account drains.

Good fit if: Teams with live landing pages and tracking who need disciplined spend experiments.

What we deliver

Channels and discipline:

Google Ads

Search and performance max with negative keywords that actually get maintained.

Meta & LinkedIn

B2B and D2C creative tests with honest creative fatigue notes.

Landing alignment

We flag when the ad promise does not match the page—that is a silent budget leak.

Conversion tracking

Pixels and server-side events set up so you trust the numbers.

Weekly learning log

What we tried, what died, what scales—readable by founders, not only media buyers.

Our Process

1

Scope & stack

We agree what ships in v1, what waits, and which stack fits your timeline—usually a short call, not a month of slides.

2

Design you can click

Figma flows and UI reviews async so you see the product before we burn the build budget.

3

Build in your repos

Daily or every-other-day staging links, PRs you can watch, and docs written for the team after us.

4

Launch & handoff

Production deploy, smoke tests, and a clean handoff—you own the code, keys, and runbooks.

Frequently asked questions

Questions we hear on discovery calls—answered plainly.

Enough to learn (often ₹50k–₹2L+ / month in ad spend depending on market) plus management. We will say if the budget is too thin to learn anything useful.

Ready to ship software that does the heavy lifting?

11 builds shipped, 7 live. One call gets you scope, timeline, and price.

OctaVertex founder collaborating with the studio team

Related Services

Buyer journey

Related services & resources

Hub: Performance Marketing & PPC — explore spokes and downloads buyers use before signing scope.