OctaVertex Media

HealthyOme — A Full Cloud Kitchen OS for a Meal Subscription Brand

HealthyOme was selling dietitian-designed meals over WhatsApp and phone calls. We engineered a complete cloud kitchen operating system — shop, subscriptions, payments, kitchen ops, and growth automation — now live at healthyome.in.

Client

HealthyOme

Industry

Food & Health Tech

Services

Enterprise Platform Engineering

PWA Commerce

CRM & Ops Automation

Growth Automation

Live Product

Visit Live Site

How they reached us

The founders came to us with a working kitchen and a growing Pune demand — and a phone that never stopped. Every subscription, every 'can I swap the millet bowl', every dietitian follow-up lived in WhatsApp. They did not ask for a prettier website. They asked for a system that could take the order, take the money, and tell the kitchen what to cook tomorrow.

The challenge

Most cloud kitchens don't have a growth problem — they have an ops and conversion problem. HealthyOme was taking healthy meal orders on WhatsApp and calls: no unified shop, no subscription engine, no kitchen or delivery system, and no way to turn one order into lifetime value. Every order lived in chat threads, and the operation couldn't scale past the founders' phones.

Our solution

We didn't just build a website — we delivered a full cloud kitchen operating system. A customer PWA shop with meal-plan subscriptions and quick ordering, Razorpay checkout, an admin and CRM operations layer, kitchen production sheets with KOTs, labels and QR-coded invoices, dedicated dietician and trainer portals for expert upsells, and growth automation across coupons, loyalty, referrals, WhatsApp, email and push — all engineered as one platform that does the heavy lifting behind every order.

What the platform delivers

Live in production at healthyome.in

Chat chaos replaced with a high-intent journey: browse → subscribe → pay → track → refer

Kitchen and delivery run on synced KOTs, production sheets, labels and QR invoices

Meal plans converted into a scalable digital subscription product

Dietician and trainer portals open expert-led upsell revenue beyond meals

Coupons, loyalty, referrals and WhatsApp/email/push automation run growth on autopilot

Are orders and fulfilment split across separate tools?

Outline the path from a customer order to the team delivering it, including recurring orders and manual handoffs. We can discuss which part belongs in a first release.

Explore Custom software development

Discuss my order workflow

The product

The product, on a phone.

Framed at an iPhone viewport. These are not landscape crops of a desktop page.

Chapters

How the work came together.

Designed story frames from the engagement — shown at their own aspect, not forced into a phone.

01 / 08

Whatsapp orders broken ops

02 / 08

Meal plans digital product

03 / 08

One platform every operation

04 / 08

Browse subscribe pay track

05 / 08

Kitchen ready delivery ready

06 / 08

Growth automation autopilot

07 / 08

Beyond meals expert upsells

08 / 08

Live healthyome cta

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